Client Adidas Y-3 Project FW21 Ajatu Court Service CG Design, 3D Animation, Concept design Software HoudiniFX, Redshift
Motion Design + CG Production Kristoffer Moth Art Direction + Editing Denise A F Garbov Creative Direction ARPA Campaign Development Farago Projects 3D Scanning FBFX Digital
An experimental take on a classic, tailored silhouette. The Ajatu Court shoe design is an experimental take on a sophisticated basketball profile. Optika created a series of 3D animations and still renders, drawing inspiration from the exaggerated tooling and layered sculpting in the design.