INFO
Client Adidas Y-3
Project FW21 Ajatu Run / Qisan Cozy
Service CG Design, 3D Animation, Concept design
Software HoudiniFX, Redshift
CREDITS
Motion Design + CG Production Kristoffer Moth
Art Direction + Editing Denise A F Garbov
Creative Direction ARPA
Campaign Development Farago Projects
3D Scanning FBFX Digital
A classic silhouette with state-of-the-art technology. Y-3 takes inspiration from its past and combines it with state-of-the-art Adidas technology to introduce a new silhouette. Optika created a series of 3D animations and still renders to show this combination of a timeless vintage design, state-of-the-art technology, and incredibly lightweight construction with a foamy material
Rørholmsgade 14, kl th
1352 Copenhagen K
Email hello@opt-studio.com
Instagram @opt__studio
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